Question 1. Discuss the differences between the general (Macro) environment and industry
environment and give reasons why these differences are important.

Question 2. Why has strategic management become so important to today’s corporations?
Identify core elements of strategic management and discuss the inter-relationship between
them.

Question 3. Using either Porter’s generic strategies or the Strategy Clock, identify examples
of organisations following strategies of differentiation, low cost or low price, and stuck-inthe-middle or hybrid. How successful are these strategies?

Question 4. Identify and discuss the key drivers for internationalization. Using Porter’s diamond
model, explains why some locations tend to produce firms with competitive advantages in
some industries more than others. Support your answer with examples.

Question 5. In the context of leading strategic change, critically compare and contrast the
different types of strategic change and assess different styles of leading strategic change.
Support your answer with examples.

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