Question: How can an understanding of information behaviour contribute to the effective operation of library/information services? ​​​​​​​

Expert answer

Notably, an understanding of information behaviour is essential for the effective operation of library/information services. Information behaviour is the study of how people interact with information, and how this interaction affects their behaviour. It is a relatively new discipline that has only recently been developed and studied. This essay will discuss how an understanding of information behaviour can contribute to the effective operation of library/information services, and will provide several examples of how this understanding can be applied.

An understanding of information behaviour can help library/information services to build a better understanding of the needs of their users. By understanding how their users interact with information, library/information services can better tailor their services to meet those needs. This includes improving the design of their websites and catalogues, as well as developing more effective search strategies and methods. For example, a library could develop a ‘faceted search’ system that allows users to narrow down their search results. This type of search system is particularly useful when users are looking for specific types of information, as it allows them to narrow down their search quickly and easily.

Moreover, an understanding of information behaviour can also help library/information services to develop more effective marketing strategies. By understanding the information needs of their users, library/information services can better target their marketing campaigns to the most appropriate audiences. For example, a library may target specific user groups with specific types of information, such as students or researchers, to ensure that their campaigns are reaching the right people.

Additionally, an understanding of information behaviour can also help library/information services to better understand the impact of their services on the wider community. By understanding how users interact with information, library/information services can better evaluate their impact on the community, and can adjust their services accordingly. For example, a library may develop outreach programs to help spread awareness of their services to a wider audience.

Finally, an understanding of information behaviour can help library/information services to develop more effective ways of managing their collections. By understanding how users interact with their collections, library/information services can better understand what items are most popular and in demand, and can develop better strategies for managing their collections accordingly. This can include developing better ways of curating and preserving items, as well as developing more effective strategies for promoting the library’s collections.

In conclusion, an understanding of information behaviour is essential for the effective operation of library/information services. By understanding how their users interact with information, library/information services can better tailor their services to meet the needs of their users. This includes improving the design of their websites and catalogues, as well as developing more effective marketing strategies and methods of managing their collections.