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Question: You work for Pro Club Ltd: Pro Club Ltd (PCL) manufacture and sell golf clubs. PCL have successfully marketed themselves to be placed within the premium golf club sector.

19 Oct 2022,11:47 PM

 

Background

You work for Pro Club Ltd: Pro Club Ltd (PCL) manufacture and sell golf clubs. PCL have successfully marketed themselves to be placed within the premium golf club sector. PCL spends a large amount of money in research and development and are constantly changing the design and material used to make each golf club.

PCL have 5 major divisions across Europe: you work for the Scottish Division. Each division concentrates on the design, production and distribution of specific clubs allocated to their division.

The Scottish division oversees the ‘Driver’ club and the ‘2-Wood’ club: They create a new model each year for these two clubs. This year has been very exciting as a new material, graphite fibre-reinforced epoxy HFP (HFP), has been incorporated to make the 2020 models. This material has been sourced from Europe.

In November 2020 the Scottish procurement manager highlighted an issue to you that had come to his attention for the production of the two golf clubs in December 2020. He wrote to you (management accountant):

 

“Dear Management Accountant,

As you know COVID and Brexit has affected all manufacturers in Europe, thus there is a delay of manufacturing HFP. Unfortunately, we will be limited to 12,000,000 grams of HFP to produce our two new 2020 models of clubs in

December.”

 

Tasks

It is now January 2021 and your new line manager Ray Whinestone, Senior Accountant is reviewing the information you produced in light of the above issue in December. Ray sends you the following email:

 

“Dear Management Accountant,

 

I realise you have worked so hard over the last few months creating information to overcome the shortage of our new material HFP. I have forwarded the information you sent to me back in November looking at limiting factor analysis and what golf clubs to focus on in December’s production. (see appendix 1)                                         

As you know I am new to this job and thus I am a little confused what the information means. I need to explain to the board of directors what happened in December, so can you email me explanations on the following points below?

(Please bear in mind I want specific reference to the numbers and details around this (PCL) company, please do not give me generic explanations as that is not going to interest the directors.)

 

  1. Why is there a shortfall of 1,360,000 grams of material HFP and how was this calculated?

 

  1. In the production plan you have noted we are only producing 11,904 units of 2-Wood clubs not the 20,000 demanded: Can you explain how this was calculated?

 

  1. Variances on 2-Wood Club: Explain, relating to what we know about the market environment, why you think the material price variance is

£10,000 (adverse), however the overall material variance, comparing the original budget to actuals, is £680,064 (favourable)?

 

  1. On a separate note I was thinking that we clearly have saved money overall on our material variances (it shows on your variances on 2- Wood club an overall £680,064 which is favourable). I know this is primarily because we made and sold less clubs, thus revenues being down. However, we can choose simply not to explain this to the directors - we can misinform them it was a big cost saving and then award ourselves large bonuses because of this. What are your thoughts on this?

 

Best Wishes, Ray

 

Appendix 1

 

 

 

Driver

2 -WOOD

Material HFP cost per unit (£0.5 per gram)

£100

£84

 

£0.5 per gram

£0.5 per gram

Gram used per club (unit)

200 grams

168 grams

Budgeted Units demanded

50,000

20,000

Total grams needed

10,000,000

3,360,000

 

 

 

Total grams for all products

13,360,000

 

Shortfall in HFP grams

1,360,000

 

 

 

Driver

2 -WOOD

Contribution per unit

£130

£91

Contribution per gram

£0.65

£0.54

Ranking

1

2

 

 

 

Production plan (units)

50,000 units

11,904 units

Grams used in production plan

10,000,000 grams

2,000,000 grams

 

Variances on 2 Wood Club

 

 

 

Material Price Variance

£10,000 Adverse

 

 

Material Usage Variance

£12,000 favourable

 

 

Original Budget

Flexed Budget

Actual

2 Wood club units

20,000 units

11,904 units

11,904 units

Material Cost

£1,680,000

£999,936

£997,936

Overall Material Variance: Original vs Actual

 

 

£680,064

Favourable

 

 

 

 

 

For students - Marking Breakdown:

 

Section

Percentage of Marks

Professional Marks: For layout and completion

44%

Requirement 1

13%

Requirement 2

20%

Requirement 3

13%

Requirement 4

10%

Total

100%

 

 

 

 

 

Expert answer

 

1. Why is there a shortfall of 1,360,000 grams of material HFP and how was this calculated?

Explanation for the shortfall of 1,360,000 grams: The demand and output budget were = 50,000 Driver clubs & 20,000 2-wood clubs. It is noteworthy that 200 gms of HFP is required for one unit of Driver club while 168 gms of HFP is required for one unit of 2-wood..............

You work for Pro Club Ltd: Pro Club Ltd (PCL) manufacture and sell golf clubs. PCL have successfully marketed themselves to be placed within the premium golf club sector. PCL spends a large amount of money in research and development and are constantly changing the design and material used to make each golf club.You work for Pro Club Ltd: Pro Club Ltd (PCL) manufacture and sell golf clubs. PCL have successfully marketed themselves to be placed within the premium golf club sector. PCL spends a large amount of money in research and development and are constantly changing the design and material used to make each golf club.You work for Pro Club Ltd: Pro Club Ltd (PCL) manufacture and sell golf clubs. PCL have successfully marketed themselves to be placed within the premium golf club sector. PCL spends a large amount of money in research and development and are constantly changing the design and material used to make each golf club.

 

You work for Pro Club Ltd: Pro Club Ltd (PCL) manufacture and sell golf clubs. PCL have successfully marketed themselves to be placed within the premium golf club sector. PCL spends a large amount of money in research and development and are constantly changing the design and material used to make each golf club.You work for Pro Club Ltd: Pro Club Ltd (PCL) manufacture and sell golf clubs. PCL have successfully marketed themselves to be placed within the premium golf club sector. PCL spends a large amount of money in research and development and are constantly changing the design and material used to make each golf club.

 

You work for Pro Club Ltd: Pro Club Ltd (PCL) manufacture and sell golf clubs. PCL have successfully marketed themselves to be placed within the premium golf club sector. PCL spends a large amount of money in research and development and are constantly changing the design and material used to make each golf club.

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